DEBS stock sentiment and alternative data: Debenhams Group
Debenhams Group plc · 2 brands we track
Brands Debenhams Group owns
Instagram, news and AI assistant readings for the consumer brands Debenhams Group owns, added up under DEBS.
Debenhams Group brands on Instagram
Each brand links to its full page on Monitor Mentions. Unmeasured cells are blank, never zero.
| Brand | Category | Followers | Follower change | Posts 7d | Prior 7d | Posts 30d |
|---|---|---|---|---|---|---|
| PrettyLittleThing | Fashion | 16.7M | — | 13 | 11 | 32 |
| Boohoo | Fashion | 11.3M | — | 0 | 4 | 12 |
| DEBS total | Measured brands only | 28.1M | — | 13 | 15 | 44 |
Tone of DEBS brand mentions
Each labelled post is read once and marked positive, neutral or critical. Last 90 days.
Fewer than 15 labelled posts so far, so no tone is shown.
What people post about
The most common subjects in labelled posts naming Debenhams Group's brands.
Not enough labelled posts yet.
Is Debenhams Group recommended by AI assistants?
ChatGPT and Gemini, asked fixed shopper questions about the categories Debenhams Group's brands sell in, once a month. Each row is one answer, with its question and date.
Not named in 18 answers about these categories.
DEBS brands in the news
Headlines from the last 30 days that name one of the brands, linked to the publisher.
No headlines collected in the last 30 days.
Launches and announcements
Headlines flagged as a launch: a press release, or launch wording in the headline. Shown as written.
No launches flagged in the last 30 days.
Partners and associations
Teams, events, shows and companies Debenhams Group's brands were reported working with, read from trade coverage and checked by hand. People are left off this page.
Nothing reviewed yet.
DEBS on the leaderboards
- Social momentum this week#35 of 82 · -13.3%
- Instagram follower growthNot ranked
- Most mentioned on Instagram#39 of 160 · 44
- Most recommended by AI assistants#123 of 185 · 0.0%
Other retail and e-commerce tickers
DEBS stock sentiment, questions
- Which brands does Debenhams Group own that this page covers?
- Boohoo, PrettyLittleThing. Only brands Debenhams Group owns a majority of are counted, checked against Debenhams Group's own disclosures or a public record on 22 Oct 2026.
- How many Instagram posts mention Debenhams Group's brands?
- We found 44 public posts by other accounts naming one of its brands in the last 30 days, across 2 of 2 brands we searched. Our searches return a sample of recent posts, so the count is best compared over time and with other companies.
- Is this investment advice?
- No. These are StockTwits readings, counts of public Reddit and Instagram posts, follower readings, headlines and AI assistant answers. There is no share price, forecast or rating here, and nothing on this page is a recommendation to buy or sell DEBS.
Ownership source: www.expressandstar.com, checked 22 Oct 2026. Formerly boohoo group; trades under the Debenhams Group name since 2025.
Not investment advice. Kovered publishes StockTwits watcher, sentiment and message volume readings and counts of public Reddit posts that name a stock or ETF, plus, for listed consumer companies, readings of the brands they own. It does not publish share prices, forecasts, ratings or recommendations to buy, sell or hold anything. Do your own research. Read the full notice.